How to Find and Use Templates on Instagram to Generate Massive Engagements

Imagine scrolling through Instagram, and stumbling upon a post that makes you stop in your tracks. The design is stunning, the message clear, and you can’t help but wonder, “How did they create this?” Welcome to the world of Instagram templates. In this guide, I will walk you through everything you need to know about how to find templates on Instagram, including Reels and Stories. Trust me, once you master this, your Instagram game will forever change. So, grab your phone, settle in, and get ready to discover the treasure trove of templates waiting to be unleashed on your Instagram feed!

Key Takeaways

Instagram offers built-in templates for both Stories and Reels. You can access them within the Instagram app by swiping right to open the Stories camera and then tapping on the Templates icon.

Using Instagram templates can significantly simplify and speed up the content creation process. Templates provide a consistent style, save time, and help maintain a professional appearance across posts, Reels, and Stories.

Instagram templates can help overcome creative blocks and inspire new content ideas. By exploring the “Templates” page or following template creators on Instagram, users can discover innovative ways to engage their audience and enhance their brand’s visual appeal.

Templates are available for various Instagram features, including Reels and Stories. By searching hashtags, exploring Pinterest, and joining template groups, users can find a wide range of templates to suit different content needs and preferences, making their Instagram presence more dynamic and engaging.

What Are Instagram Templates?

Instagram Reels has transformed the way people share and consume content on the platform. In fact, research indicates that about 2.35 billion individuals engage with reels monthly. This shows the enormous popularity of Instagram reels in today’s world.

But, let’s face it: generating compelling content from scratch can be difficult. This is where Instagram templates come in. These pre-designed formats serve as a basis for your videos, maintaining uniformity in style and saving you valuable time.

There are several Instagram templates available, so you can find one that suits your style and content. This feature allows you to access various templates for creating compelling and innovative reel videos.

Why Should You Find Instagram Templates?

Let us understand why content creators and businesses need to find intriguing Instagram reel templates. Instagram’s new features affect the way we create and share content. Such templates have an impact on your brand’s marketing strategy while also sparking new ideas and creativity. See the infographics for the best three methods to use Instagram Reels templates.

How to Find Templates on Instagram

Now, let’s get to the meat of it: how do you find these magical templates? Here are some methods that have worked wonders for me and others in the field.

#1. Use Instagram’s Template Library

Instagram itself has a built-in template library for Stories and Reels. Here’s how to access it:

Open Instagram and Swipe Right: This opens the Stories camera.
Select the Reels or Stories Option: Depending on what you want to create.
Browse Through the Available Templates: You’ll find a variety of options tailored for different types of content.

When I first discovered Instagram’s built-in templates, it felt like a hidden treasure. The variety and ease of use made creating engaging content so much simpler.

#2. Use Third-Party Apps

There are several third-party apps that offer a plethora of Instagram templates. Some of my favorites include:

Canva: Known for its user-friendly interface and a vast library of templates.
Adobe Spark: Offers professional-grade templates.
Over: Great for creative and unique designs.

Using these apps, you can create and customize templates to fit your brand’s aesthetic. Plus, many of these apps offer free versions, so you don’t need to break the bank to start creating beautiful content.

I’ve used Canva extensively for my social media clients. The ability to customize every little detail ensures that the templates align perfectly with the brand’s look and feel.

#3. Follow Template Creators on Instagram

Many designers and creators share free templates on their Instagram profiles. By following them, you can get access to these resources. Some popular accounts include:

@easil: Known for their professional and versatile templates.
@creativemarket: Offers a variety of design resources, including Instagram templates.
@theuncommonplace: Great for aesthetically pleasing, minimalistic templates.

Following these creators not only provides you with templates but also inspiration. Seeing how they use their templates in creative ways can spark new ideas for your own content.

#4. Search Instagram Hashtags

Hashtags are a goldmine when it comes to finding templates. Try searching for hashtags like:

#InstagramTemplates
#InstaStoryTemplates
#ReelTemplates
#StoryTemplates

These hashtags are used by creators to share their designs, making it easy for you to find and use them. I’ve found some of my favorite templates through hashtag searches. It’s like window shopping but for digital content!

#5. Join Instagram Template Groups

There are several communities on platforms like Facebook where designers share free templates. Joining these groups can give you access to a wide range of templates and allow you to connect with other content creators.

How to Find Templates on Instagram Reels

Are you wondering where to find reel templates for your Instagram profile? Reels, Instagram’s dynamic short-video feature, has taken the platform by storm, capturing users with its unique and engaging content. As if that weren’t enough, the addition of Reel templates has improved the user experience, making it more accessible and user-friendly than ever before.

If you’re curious about the influence of uploading Reels on total engagement, a Hootsuite study conducted in 2021 provided some intriguing findings. Despite the rise in followers and interaction seen in the days following a Reel post, Hootsuite’s Instagram follow and unfollow rates remained unchanged.

Wondering how to find Reel templates on Instagram? There are two major approaches to doing this.

Option 1: Browse the Template Library

To start, open the Instagram app and scroll to the Reels tab. You can do this by clicking the Reels icon in the bottom right corner of your screen.

Next, tap the camera icon in the top right corner of your screen. This will open a new camera window.

You’ll see a Templates option at the bottom right of the screen. Click Templates to see the Instagram Reel templates.

Browse through the suggested and trending templates from popular Reels. If you have previously saved an IG Reel template, you will see a Saved templates area. Select the template you’d like to use by clicking it.

Pro tip: As you scroll through your Instagram feed, if you come across a template you like, save the Reel so you can use it again as a template. You can reuse an existing Instagram Reel by following these steps:

Open the Instagram app, go to the Reels icon, and scroll through till you find the one you want to replicate.
Tap the three-dot icon on the right side and select “Use as template” from the menu.
You can see placeholders for your photos or videos, along with the duration of each clip.
Tap on each placeholder and choose the photo or video you want to use.
After filling in all placeholders, tap the “Next” key and preview your Reel.
You can also click on “Edit clips” and hit the “Share” button to publish your Reel.

Option 2: Find a Template in the Reels Tab

Another way to find Instagram Reels templates is to browse individual Reels in the Reels tab. Here is how.

When navigating through Instagram Reels under the Explore tab, check for the Use template button, which appears above a creator’s Instagram handle.

Not every Reel has a Use template button, but if you find one, simply click it to open the Reels template editor. It’s that simple!

How to Use Instagram Reels Templates

Now that you’ve discovered a Reel template you want to use, let’s go over how to customize it and add your own content.

Choose a Template: First, choose the Instagram Reels template by tapping on it. This will bring up a new screen where you can change the clips in the template with your own.

Add Your Own Clips: Begin by uploading pictures or videos from your camera roll to the template. Once you’ve uploaded all of your clips, click Next.

Edit and Adjust the Template: From here, you may upload the Reel as is or edit it further by adding media (clips, text, stickers), changing the music, or using any of the other tools available in the Reels editor.

Share your Reel: Once you tap Next you’ll have the usual options before publishing a Reel: customize the cover, caption, location, tags, and other details as usual. Once you are done making your Reel, click the blue arrow and then tap Share to publish it on Instagram.

How to Find Story Templates on Instagram

Instagram Stories are a fantastic way to engage with your audience. Here’s how to find and use Instagram Story templates.

#1. Explore Instagram’s Built-In Story Templates

Instagram provides a variety of templates within the app. Here’s how to find them:

Open the Stories Camera by Swiping Right.
Tap on the Templates Icon: Browse through the available options.

I often use Instagram’s built-in templates for quick and engaging Stories. They’re perfect for when you’re on the go and need something eye-catching.

#2. Use Story Template Apps

Apps like Unfold, Mojo, and StoryArt offer specialized templates for Instagram Stories. These apps provide a wide range of designs, from minimalist to elaborate. I’ve been using Unfold for my Stories, and the professional look it gives to my content has significantly increased engagement.

#3. Search for Story Templates on Pinterest

Pinterest is an excellent resource for finding Instagram Story templates. Search for terms like “Instagram Story Templates” and you’ll find a plethora of options. Pinterest has been a treasure trove of inspiration and resources. I’ve found numerous templates that have made my Stories stand out.

#4. Follow Story Template Accounts

Many designers focus on creating templates specifically for Instagram Stories. Follow these accounts to get access to their latest designs. Following these accounts has not only provided me with beautiful templates but also kept me updated on the latest design trends.

Why Use Instagram Reels Templates?

Instagram reel designs let you save time and make your videos look more professional. Here are some of the main reasons why creators use Instagram Reel templates.

Time savings: Reel templates reduce the need to spend hours customizing clip lengths and transitions, giving you more time to create content or record new reels.

Increased visibility: When you create a template, your username appears on every Reel created using your template, increasing your exposure to potential followers and viewers.

Higher quality content: Templates eliminate the need to worry about timing or editing issues. You don’t have to be a video editing specialist to achieve the precision and professionalism that they do!

Customizable details: Templates allow you to personalize and make them your own. For example, if a template has overlay text, you can edit it and make it fit your niche.

Featured by Instagram: Instagram is continually introducing new templates to its inventory. If one of your templates is featured, you might receive thousands of additional views on your Reel.

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Where can I find templates on Instagram?

Introducing new ways to find inspiration and easily create reels with Instagram templates:

Tap on the Create button from the home page.
Tap on “REEL”
Click the image in the lower-left corner of the screen to open your camera gallery.
Tap on “Templates”

Where to find add yours templates on Instagram?

Select “Add Yours Templates” from the sticker tray to create an Add Yours template. Tap the dice for inspiration or you can create a custom template. Anyone can use your template and add their spin to it once you share to your story.

How to use Instagram templates from someone else?

Here’s a step-by-step guide on how to use Instagram templates from someone else:

Download the template
Choose your editing app
Upload the template
Customize the template
Add your content
Edit and refine
Post your content

Conclusion

Finding templates on Instagram is easier than ever. With these simple steps, you can elevate your Instagram game and save time. Remember to customize your templates, use high-quality templates, and experiment with different templates. Now, go forth and create some amazing content! What’s your favorite way to find templates on Instagram? Share with us in the comments!

Emmanuel Akinola

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