LEADING CHINESE BRANDS MAKING A GLOBAL IMPACT IN 2024

Chinese brands have made a significant impact on the global market across various industries, including smartphones, clothing, and motorcycles. These brands are known for their sleek, feature-packed phones, stylish yet affordable fashion, and reliable motorcycles.

A friend recently shared her experience on Alibaba, a platform that’s more than just a shopping hub. It’s a symbol of Chinese innovation and global reach. Alibaba was recently crowned the most valuable brand in China, with its value skyrocketing by 59% in just a year to a whopping $141 billion. This achievement highlights the growing influence of Chinese brands not just in China but across the world. You would want to know more about the leading Chinese brands that make a global impact and what makes their brands stand out.

Key Point

Chinese brands, spanning smartphones, clothing, and motorcycles, have made significant global impacts. They’re not just local favorites but are increasingly recognized worldwide for their innovation and affordability.
Recently crowned China’s most valuable brand, Alibaba has seen its value surge by 59% to $141 billion in just one year. This leap underscores Chinese brands’ growing global influence and innovative approaches.
Chinese phone brands like Huawei, Xiaomi, and Oppo have become significant players in the global smartphone market. They offer high-quality features at competitive prices, from exceptional camera systems to fast charging technologies.
Brands like Shein, Li-Ning, and Peacebird are redefining fashion with trendy, affordable clothing. They combine style with function and offer various options that cater to multiple tastes and needs while maintaining a robust online presence.
Chinese motorcycle brands like CFMoto and Lexmoto are making waves in the UK market. Offering affordable and stylish options, these motorcycles provide a cost-effective alternative to more expensive brands, showcasing China’s growing prowess in the automotive sector.

Chinese Brand

Alibaba has just been named the most valuable brand in China for the first time, according to the latest BrandZ™ Top 100 Most Valuable Chinese Brands ranking by WPP and Kantar, released in Beijing. Alibaba’s brand value skyrocketed by 59% over the past year, reaching a staggering $141 billion.

Even with China’s economic slowdown and trade tensions, the overall value of the BrandZ Top 100 surged by 30% to $889.7 billion, marking the highest increase since the ranking began in 2011. This growth is largely driven by brands expanding into China’s rapidly developing lower-tier cities and the growing positive perception of Chinese brands on the global stage.

Among the 24 categories, 13 saw an increase in value, with Entertainment leading the pack with a 186% rise, followed by Education (57%) and Retail (55%). Technology remains dominant, with 11 brands making the Top 100 list, contributing 26% of the total ranking value. Leading tech brands include Huawei (No.6, $33.2 billion), Xiaomi (No.11, $20.6 billion), Lenovo (No.47, $2.9 billion), DJI (No.50, $2.8 billion), ZTE (No.72, $1.2 billion), and UBTECH (No.85, $910 million). Here are the leading Chinese brands you need to know:

Alibaba
Tencent
ICBC
China Mobile
Moutai
Huawei
Baidu
China Construction
JD

Chinese Brand Phone

In today’s fast-paced world of smartphone innovation, Chinese phone brands have become powerhouses, shaking up the market with their budget-friendly options and capturing a significant global market share over the past decade. Here’s a list of the top Chinese phone brands,

#1. Huawei

Huawei is known for its exceptional camera quality, thanks to its partnership with Leica and its long-lasting battery life. Popular Models include Huawei P40 Pro, Huawei Mate 40 Pro, Huawei Nova 7i

#2. Xiaomi

Xiaomi offers excellent value for money, combining premium features with competitive pricing. Their MIUI interface is user-friendly and packed with features. Popular Models include Xiaomi Mi 11 Ultra, Redmi Note 10 Pro, Poco X3 Pro

#3. Oppo

Oppo shines in camera innovation and stylish designs, appealing especially to younger consumers. Their VOOC fast charging technology is one of the fastest in the industry. Popular Models include Oppo Find X3 Pro, Oppo Reno6 Pro, Oppo A54

#4. Vivo

Vivo is recognized for introducing novel features like pop-up cameras and delivering superior audio quality. Their phones are also known for their attractive designs. Popular Models include Vivo X60 Pro, Vivo V21 5G, Vivo Y20

#5. OnePlus

OnePlus is famous for delivering high-end specs at mid-range prices, offering a fast and smooth user experience with their OxygenOS, which is close to stock Android. Popular Models includeOnePlus 9 Pro, OnePlus Nord, OnePlus 8T

#6.Realme

Realme is all about affordability, offering feature-rich phones at competitive prices. They also emphasize fast charging and modern designs. Popular Models include Realme GT, Realme 8 Pro, Realme C25

#7. ZTE

ZTE is an innovator known for cutting-edge features like under-display cameras and has a diverse product lineup catering to different market segments. Popular Models include ZTE Axon 30 Ultra, ZTE Blade V30, ZTE Nubia Red Magic 6

#8. Honor

Originally a sub-brand of Huawei, Honor focuses on youthful and trendy designs. It offers good performance at affordable prices and impressive camera setups.

#9.Lenovo

Lenovo is known for its durable build quality and long-lasting battery life. They gained traction in the smartphone market after acquiring Motorola Mobility. Popular Models include: Lenovo Legion Phone Duel 2, Lenovo K12 Pro, Lenovo Z6 Pro

#10. Meizu

Meizu stands out with its elegant designs and user-friendly Flyme OS. Its affordable yet feature-rich phones offer great value for money. Popular Models include the Meizu 18 Pro, Meizu 17, and Meizu M6 Note.

Chinese Brand Name Clothing

Here are the top 10 Chinese clothing brands

#1. Shein

Shein has taken the world by storm with its budget-friendly, trendy clothing. They offer an extensive range of styles, and the collaborations with top designers are just the cherry on top. Plus, with their robust online presence, you can shop anywhere.

Have you ever wondered why Shein is so cheap? Or if it’s legit? I’ve been there. Also, their delivery times can be a bit of a mystery, so it’s good to know what to expect.

#2. Li-Ning

Li-Ning is where style meets function, especially in the world of sportswear. This brand covers whether you’re hitting the gym or want to channel your inner athlete. And let’s remember their cool collaborations with sports legends like Dwyane Wade.

#3. Peacebird

Peacebird is about mixing streetwear with high fashion, giving off that edgy, modern vibe without breaking the bank. If you’re into unique, statement pieces, this is your go-to.

#4. Bosideng

When it comes to surviving winter in style, Bosideng is the brand you want. They’ve made a name for themselves globally with their top-notch down jackets and coats. Plus, their designer collaborations bring a touch of luxury to everyday wear.

#5. Metersbonwe

Metersbonwe is China’s largest casual wear brand, and for good reason. They offer trendy, comfortable clothes that don’t cost a fortune while focusing on sustainability and ethical manufacturing, which is a win in my book.

#6. NEIWAI

If comfort is critical, then NEIWAI is your brand. Known for their high-quality lingerie, they promote inclusivity with various sizes. Plus, they use eco-friendly processes so that you can feel good about your purchase.

#7. Ochirly

Ochirly offers European-style elegance, focusing on chic, feminine designs. It also has a knack for engaging with its customers online, keeping things fresh and trendy.

#8. Urban Revivo (UR)

Often dubbed the “Chinese ZARA,” UR offers stylish, affordable clothing that keeps up with the latest trends. If fast fashion is your thing, this is the brand to check out.

#9. HLA (Heilan Home)

HLA is like the Chinese equivalent of Uniqlo, offering quality basics at prices that won’t hurt your wallet. They’ve got a solid presence in smaller Chinese markets, so it’s easy to find them just about anywhere.

#10. Warrior

Warrior is all about classic Chinese footwear with a vibe similar to Converse. They’ve been around forever, and their iconic shoes are a staple in Chinese culture. Warrior is it if you’re looking for a piece of history with your kicks.

Chinese Brand Motorcycles

Is it possible to find Chinese-manufactured motorcycles in the UK? Let’s explore the options

#1. CFMoto 650 NK TT

Do you think that Chinese companies only produce small bikes? Think again! CFMoto offers a variety of 650cc bikes with a parallel-twin engine design, similar to Kawasaki’s ER-6, generating about 60bhp. It features modern elements such as liquid cooling, Bosch fuel injection, and an eight-valve head and complies with Euro 4 emissions standards. It is priced at around £4,800 and provides a cost-effective alternative to more expensive mainstream brands.

#2. Lexmoto LXR380

Lexmoto has been a major player in the UK motorcycle market for over a decade, importing and selling its line of Chinese-built bikes. Its latest addition, the LXR380, is its largest motorcycle yet, featuring a 378cc liquid-cooled parallel-twin engine housed in a sleek supersports chassis.

#3. AJS Isaba 125

AJS, a renowned name in British motorcycling, now manufactures its bikes in China. Its range of reliable 50 and 125cc commuter scooters and bikes includes the Isaba scrambler, their latest model, which gives a retro urban scrambler twist to the standard 125 roadster package. It features a chunky rear mono-shock, USD front forks, a combined braking system, smart LED lighting, and a price tag of around £2,500, making it a good value for its segment.

#4. Bullit Hero 125

The Hero, a mini urban scrambler, exudes style and comes at an attractive price of around £2,500. Produced in China but designed in Belgium by Bullit, it boasts a simple steel tube frame, an air-cooled 125cc four-stroke engine, and off-road-styled running gear. While its mechanical reliability and fuel efficiency are commendable, its long-travel suspension and linked brake setup may not match the performance of pricier ABS-equipped motorcycles. Nevertheless, its sharp appearance, including details like the Supertrapp-style exhaust silencer and slick paint jobs, sets it apart from other Chinese models.

#5. Mutt Mastiff 250

Mutt, known for its retro designs targeted at the urban rider market, originates its designs in Europe and manufactures them in China. This Birmingham-based company champions smaller bikes as practical and stylish options for urban riders.

#6. Zontes T310

The Zontes T310 provides a value-for-money Chinese alternative. It is built around a modern water-cooled single-cylinder 312cc engine, featuring a DOHC, four-valve head dry-sump motor that generates around 34bhp and incorporates a balance shaft for smoothness. The bike comes with a well-equipped chassis package, including a braced swingarm, Bosch switchable ABS, alloy rims, and stylish bodywork.

#7. Herald Café 125

Located in Cambridgeshire, Herald imports bikes to its specifications from China, offering 125, 250, and 400-class models.

The company is also working towards producing its bikes in the UK and currently designs and manufactures many of its in-house parts to enhance the imported bikes.

The Café 125 is an attractive, straightforward small roadster equipped with a simple air-cooled 125cc single-cylinder engine with a five-speed gearbox in a twin-shock, steel-framed chassis. It features conventional forks, a single disc brake in the front, and a combined braking system for added safety.

#8. Benelli 752S

Benelli, a renowned name in Italian motorcycling, was acquired by Chinese owner Quinjiang in 2005. Its entire bike range is now designed and manufactured in the Far East.

While the firm initially shifted its focus to smaller-capacity bikes, it has recently returned to producing larger motorcycles, with the 752 super-naked roadster being the most recent example.

#9. MASH 125 Dirt Track

Although MASH is based in France, its bikes are manufactured in China. The company offers a range of well-priced 50, 125, 250, 400, and 650cc models in the UK.

The 125 Dirt Track follows the typical budget-oriented Chinese design, featuring an air-cooled single-cylinder engine, simple steel tube frame, linked disc brakes, basic suspension, and tire setup.

#10. Sinnis Apache 125 SM

For riders restricted to a 125cc class, a dirt-style or supermoto-design bike is a practical choice. Rather than trying to emulate a full-on sports bike with only 12bhp, the lower power of a 125cc engine is ideal for off-roading, and a supermoto design excels at slower speeds in urban and twisty backroad settings.

When evaluating Chinese brands in various industries, such as smartphones, clothing, and motorcycles, you must consider multiple factors to make an informed decision. Use this Chinese Brand Comparison Checklist to compare brands effectively.

Chinese Brand Comparison Checklist Download

Which Brand Is Famous in China?

Chinese companies like Xiaomi, Lenovo, and Huawei are well-known globally and don’t require an introduction due to their popularity. Their favorable cost-quality ratio is the main factor behind their widespread appeal. Pragmatic consumers prioritize technical specifications over the prestigious names of European or American brands.