How to Get More Followers on TikTok Fast for Free: 10 Tips That Worked for Me

TikTok presents an unrivaled chance for growth, regardless of whether you are a business trying to expand through social media marketing or an individual trying to establish a personal brand. It is a democratic platform for anyone who wants to influence because its algorithm is designed to allow even the smallest accounts a chance at going viral.

Although having a lot of followers does not guarantee success as a creator, having a huge following can influence several aspects of your business. This includes the amount you can charge for brand collaborations and the size of the TikTok audience you can reach, which begs the question, “How do you get more followers on TikTok fast for free?”

In this article, I will provide practical advice and methods for increasing your TikTok followers based on my research and experience growing TikTok accounts and personal and corporate brands.

So, without further ado, let’s get started with the basics.

Why it is Crucial to Increase Your TikTok followers

#1. Enhanced Exposure and Reach

If you have more followers, TikTok’s algorithm is more likely to share and suggest your content, which will reach a wider audience. This visibility is crucial for gaining recognition for your brand and increasing your impact.

#2. Increased Authority and Credibility

Having a sizable number of followers can help you become more credible. It can also help you become an expert in your niche by indicating to new visitors that your information is worthwhile and deserving of their attention.

#3. Prospects for Monetization 

Your number of followers on TikTok directly affects your ability to make money. Influencers with a large following are more likely to work with brands because it increases the likelihood that a larger audience will see their goods and services. Increased following numbers may result in profitable brand deals, sponsorships, and other revenue-generating ventures.

#4. Community Building

Gaining more followers facilitates the development of a devoted following. Actively involved followers are more likely to respond to your posts, offer suggestions, and support your business. This community may prove to be a great resource for ongoing development and assistance.

#5. Information and Insights

 More followers yield more thorough analytics. By analyzing your audience’s demographics, behaviours, and preferences, you can more successfully personalize your content strategy. This will ensure increased engagement and growth.

#6. Competitive advantage

Possessing a sizable social media following offers you a competitive advantage over others in your industry. It can provide access to opportunities, partnerships, and special events that smaller accounts would not be able to access.

Lastly, having a huge TikTok following will help you become more visible on other social networking sites. Cross-promotion becomes more efficient, enabling you to establish your online presence and expand your audience through several channels.

How to Get More Followers on TikTok Fast for Free

Because TikTok is one of the only social media platforms where users can possibly see a feed tailored just to the users they follow, followers on this platform are much more valuable than on others. So, as I promised earlier, here are active, practical steps to get more followers on TikTok fast, organically, or for free.

#1. Determine Who Your Intended Audience Are

The first step towards increasing your following on any social media platform, especially on TikTok, is to know who to target with your content and ensure that it appeals to them.

Make notes on the most well-liked videos and use them as inspiration for original ideas of your own.

After that, consider the types of posts you have been creating on your other feeds. Even while the content you post on TikTok will probably be very different from this, there are still some common themes and concepts or content types that you know will be popular.

Then, just take a moment to review your customer profile and refresh your memory of their preferences. What would they like to see on a website such as TikTok?

Remember that everything is trial and error, particularly on a viral network like TikTok. A million other kinds of videos might be tried before you discover that there are several approaches you can take to expand your TikTok fan base.

#2. Use Appropriate Hashtags

TikTok hashtags make it easier for users to find your content, just like on Instagram, Twitter, and many other social media sites. However, it is crucial to ensure you use the appropriate hashtags.

One common mistake we all make is tagging every popular hashtag in their TikTok captions. But refrain from doing so unless the hashtags are genuinely pertinent to your content. If not, it simply appears spammy.

Instead, when you are constructing your caption, start entering pertinent hashtags to check the number of views it is receiving. Remember to use the ever-popular #fyp or #foryou hashtags, as these are frequently used to appear on the For You page. 

But beyond this, you’ll need a hashtag strategy to get more reach. Here is a checklist to help you set up one seamlessly.

#3. Observe Trends

TikTok relies heavily on trends, which come and go like the tide but stick around once they do. Your video’s visibility on TikTok’s main feed and recommendation algorithm, the For You page (FYP), can be greatly expanded by taking part in trending challenges or utilizing popular sounds.

TikTok trends are more than just moments of viral content; they are chances to express your originality, connect with new people, and perhaps go viral. But keep in mind that trends change with time. The sooner you get started, the better.

It is a good idea to monitor the FYP, but do not stop there. Observe the noises that are being utilized frequently, look into hot hashtags in your niche, and follow well-known producers and influencers.

It is acceptable that not every trend will fit your interests or brand. The secret is to modify trends, so they organically mesh with your writing. For instance, if you are an influencer in the fitness industry, you could incorporate a current dance craze into a training regimen.

Even though it can be tempting to follow every trend, it is critical to preserve your brand’s identity. Consider the question, “Does participating in this trend align with my brand’s values and aesthetics?” Proceed if the response is affirmative. It might be preferable to sit if not.

#4. Post videos on TikTok at the Appropriate Time

To get the most exposure for your videos on TikTok, it is crucial to determine when to post. Checking out your TikTok analytics through your creator or business tools will help with this information.

To find the Follower activity, navigate to the Followers tab and scroll down. You can see the days and times your followers are most active here. For optimal results, try submitting your posts before that day’s most popular time.

Maintaining a record of the times you publish content is also a great idea, allowing you to experiment and determine what best suits your business.

#5. Launch a Series of Content

While one-off videos are entertaining and captivating, the long term has advantages. Creating a TikTok content series can give your audience a sense of continuity and encourage them to return for more. It is storytelling at its best, and it is an effective tactic.

A content series is a common social media style that consists of several linked videos centered around a story or major theme. It could be as straightforward as a “Tip of the Day” series or as intricate as a serialized story. The secret is consistency with your content’s tone, theme, and posting schedule.

How to Make a Successful Content Series

• Describe your strategy: Planning is the initial stage in producing a content series. What is the main idea of the piece? What number of videos will be included? What is the request for action? After creating a basic outline, begin adding details. Keep in mind that the content ought to be captivating and interesting enough to entice viewers to watch the next episode.

• Determine the hook: There is always a hook, something that makes fans want to watch the following episode of a great show. This hook could be a challenge to the viewer, a cliffhanger, or an unsolved question. Use this hook to keep visitors interested and wanting more.

• Post regularly: After your series has begun, maintain a regular posting schedule. Regularity—whether it is daily, monthly, or biweekly—helps create suspense and maintains audience interest.
• Never be scared to change course if something is not working: Make data-driven decisions using analytics and audience feedback. Maybe you should start something new altogether, or your series needs a fresh perspective. Be adaptable and willing to change.

Although it requires work, beginning a content series can have big benefits. It can facilitate the development of a devoted fan base, increase interaction, and offer an organized structure that simplifies the process of creating content. So get your TikTok game on point by starting that series.

#6. Make Use of Music and Popular Tunes

Include well-known sound bites in your TikTok videos to help draw viewers in immediately. Using diverse music clips, songs, and sporadic audio clips frequently used in similar kinds of videos will improve the overall performance of your video.

#7. Ensure Your Videos Have Closed Captions

Although closed captions may seem like a small element, they have the power to drastically alter how people view your TikTok videos. They not only improve your content’s accessibility for the community of hard-of-hearing and deaf people, but they also improve search engine optimization and boost audience involvement.

Approximately 430 million people globally need rehabilitation for incapacitating hearing loss, while over 1.5 billion people currently have hearing loss in at least one ear. By using closed captions in your videos, you can reach a wider audience with your content.

Although the exact nature of TikTok’s algorithm is unknown, I know that involvement is highly valued. Adding closed captions to your video can extend its viewership and improve its visibility on the platform. Moreover, captions improve your content’s searchability, improving your TikTok SEO.

It is simple to add closed captions to your TikTok videos. You have two options: use third-party tools that create subtitles for you or manually put them in while you edit your video. It is crucial to ensure they are precise and at the perfect time with the video.

#8. For Accessibility, Add Closed Captioning to Your Videos

Accessibility on social media should play a major role in your plan. This covers elements such as video captions and alt text for photos. On TikTok, the latter is quite simple to use. Firstly, you can enable captions automatically (please ensure that they are accurate) or create a custom closed caption text overlay.

#9. Make a Challenge on TikTok

TikTok is well-known for its various video challenges, including dances, dares, and other activities. Throughout the app, as you browse through the movies, you will probably encounter a few distinct problems. Check whether one would suit your brand, or think about making your own TikTok challenge.

Branded challenges and community challenges are the two primary categories of challenges.

A branded challenge is one that a brand develops and advertises. A hashtag is frequently included to aid with word-of-mouth communication.

However, you can also try to capitalize on community challenges, frequently started by well-known TikTokers, for their content.

#10. Add Content Created by Users to Your TikTok Account

Content makers who want to develop a more engaged and devoted audience will find that user-generated content (UGC) is a goldmine. It makes your TikTok account seem more genuine and invites greater engagement from your followers.

You offer people a shoutout when you share content made by other TikTok users or followers. People are more likely to interact with a creator who values and promotes their community, which can lead to an increase in engagement. Why not spread the word if someone has mentioned something flattering about your content or brand? 

But always make sure to obtain permission from the original creator and give them credit before using someone else’s work. Prioritize quality above quantity as well; select user-generated content consistent with your brand’s criteria for excellence.

Meanwhile, there is something called engagement booster, and I have a checklist for you.

Why am I not getting followers on TikTok?

Here are a few possible explanations for why you could not be gaining TikTok followers:

• No plan: You may not have a strategy in place to attract followers. But don’t worry so much about that. I already gave you a checklist to help you come up with one.
• Not utilizing current trends: You may not keep up with the trends on the “For You” page.
• Not interacting with your audience: You could not be answering questions, posting comments, or doing surveys to obtain direct input.
• Unhelpful content: It is possible that your visitors will not find your videos interesting or worthwhile.
• Relevant content: It is possible that the topics in your videos do not reflect what viewers are curious about, discussing, or seeking information about.
• Posting schedule: You may not be publishing at the peak hours of activity for your intended audience. 

Why is it so hard to grow on TikTok?

One of the main elements influencing how quickly your TikTok following will expand is engagement. Users who interact with your content by sharing, liking, and comments help to make your profile and videos more visible.

How often should I post on TikTok to grow?

Some claim that TikTok’s recommended posting frequency of one to four times a day is unfeasible for small enterprises. Some argue that you should write as frequently as you can without sacrificing quality because doing so is crucial for growth. You can begin by publishing three or four times a week, and as time goes on, you can post more frequently. Cross-posting and repurposing content from other platforms are other options.

Conclusion

Do you recall what I said about following trends, being punctual, using hashtags, and other things? The truth is that none of that stuff matters if the content is not original and honest. Whether it is a personal, just-for-fun account or your brand’s business account, videos that showcase your more genuine side help build a personal bond with your viewers.

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• Guide to Becoming a Successful Digital Content Creator [+ Tips To Get Started]
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• How to Add Link to TikTok Bio: Simple Steps to Get More Clicks

References

• Buffer.com

• Sproutsocial.com

• Blog. suit.com