11 Best AI Content Creation Tools to Use in 2024 (Free + Paid)

AI Content Creation Tools
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The hype surrounding AI content creation tools keep increasing in 2024. And why wouldn’t it? These tools simplify content creation, thereby making lives so much easier. In addition to helping you develop ideas when you’re stuck, they can produce exciting content in minutes and even tailor marketing campaigns to engage the target audiences more effectively.

Unfortunately, there are tons of content creation tools, and it’s hard work trying to choose the most suitable ones. If you are wondering which AI content creation tool is idea for you, I have good news! After extensive investigation, I compiled a list of the best AI content creation tools to help you make the right decison. Why would I do that? Let’s just say that I want you to be more creative and productive with these tools. Ready? Let’s proceed!

Key Points

  • AI content creation tools are software applications that use artificial intelligence to create written, visual, and multimedia content.
  • AI can create social media content, analyzing data to generate relevant and engaging posts and campaigns.
  • The importance and benefits of AI content creation tools include enhanced productivity and efficiency, boosted creativity and innovation, simplified content creation processes, and cost savings and scalability.
  • Potential drawbacks of content creation tools include a lack of emotional intelligence, human creativity, and possibly job displacement.

What Are AI Content Creation Tools?

AI content creation tools are software applications that use artificial intelligence to create written, visual, and multimedia content.  When one thinks of AI, what comes to mind include self-driving cars, warehouse robots, and chatbots. However, there are applications for content marketing, and content creation.

Imagine having an intelligent assistant create tailored and original digital marketing content in a flash based on the provided prompts. That’s what AI content creation entails — using intelligent computer software to generate and optimize content.

Why are AI Content Creation Tools Important?

The arrival of AI contention creation tools is a game-changer for everyone who works with content and writes daily, and their benefits are massive. Below are four benefits of using AI content creation tools:

#1. Enhanced Productivity and Efficiency

Its most notable advantages are the effectiveness and speed with which AI content creation tools generate text. AI content creation tools can finish a 500-word text in minutes, while a human writer can take 30 minutes to two hours or more.

As a result, AI content creation tools significantly increase the productive potential of everyone who writes for a living, enabling content creators to optimize their workflow and considerably increase their productivity. AI content creation tool helps quicken the time-to-market requirements and shorten timeframes for trending topics. It enables writers to increase engagement and ensure their content is contextually relevant when publishing on every platform they desire.

For example, one of my colleagues created three YouTube video hooks and introductions while doing other tasks — just by having Ghostwriter open and working on a prompt in the background. 

She told me it took less than 60 seconds to fill in the prompt.

#2. Boost Creativity and Innovation

Anybody who regularly writes will attest to the reality of writer’s block and its detrimental effects on output. Creativity cannot be turned on and off like a faucet attached to an endless supply of ideas.

Producing original, captivating, and creative content regularly is difficult. Even the most accomplished authors can become overwhelmed when their creative juices stop flowing. This can result in furious editors, missed deadlines, and decreased productivity.

And that’s where AI content creation tools can be a lifesaver. They’re beneficial tools for brainstorming, with their ability to produce headings, metadata, outlines, and titles. These can help writers find the inspiration they need to kickstart their human creativity and offer suggestions as to how to proceed.

#3. Simplifies the Processes of Content Creation

Using AI to streamline content creation procedures has several benefits. Ideas for topics, research, and content drafts can all be automated and optimized with AI technology. Businesses that would have used human labour can save time and money by switching to AI-powered solutions.

Additionally, AI can provide valuable insights and suggestions to improve the quality and effectiveness of content. For example, AI algorithms can analyze user engagement and feedback data to identify patterns and preferences, enabling content creators to tailor their content accordingly.

#4. Cost Savings and Scalability

AI writers can help companies save money over time by assisting them in reducing the number of writers they require and enhancing operational synergies. Since an AI content creation tool can replace any one or more of those positions in a company’s content creation process, it wouldn’t require as many editors, proofreaders, or writers.

In addition, AI tools can significantly streamline the writing process by reducing the tedious work involved in conducting research. They function as more advanced search engines that writers can use to extract relevant information from various sources and refine it to create a well-organized, original piece of writing.

However, that doesn’t mean companies should eliminate human writers and rely solely on AI content creation tools. Ultimately, the writer must ensure that fact-checking is conducted correctly and that style and voice reflect the personality and the brand. 

Lastly, saving on operational costs helps refocus a company’s efforts on hiring and retaining more experienced writers who can consistently produce high-quality content by using an AI tool to streamline their writing process and boost their productivity.

Now that you have seen the importance of AI content creation tools let’s discuss the best AI tools you can use in 2024. But don’t forget that AI content creation tools have limitations and drawbacks; I will also discuss them in this guide.

11 Best AI Content Creation Tools for 2024

83.2% of content marketers intend to use AI content creation tools to support their marketing efforts in 2024. If you want to build or update your marketing toolkit, I’ve compiled a fantastic list of AI content creation tools below:

#1. Analogenie 

Analogenie is an innovative AI content creation tool that simplifies the process of creating engaging and relatable content by transforming complex ideas into easy-to-understand analogies. This is particularly useful for educational materials, complex blog posts, and marketing copy requiring deep understanding and engagement. Analogenie can turn even the most technical jargon into everyday language, making your content more accessible and captivating. Just input your concept, and Analogie works its magic, offering analogies that are on-point and contextually relevant.

Key Features of Analogenie

  • Analogy generator: This tool analyzes your input and finds similar situations or ideas that make the original idea easier to understand. It does this by figuring out the key points of the input and then linking them to other familiar examples.
  • Simile generator: An AI content creation tool that helps you create comparisons between two things using “like” or “as.”
  • Metaphor generator: A Metaphor Generator is a handy tool that helps you craft comparisons between different things. The generated metaphors help make abstract or complex ideas more relatable and engaging.
  • Testimonial Generator: This tool generates sample testimonials and reviews that mimic happy customers. These crafted testimonials can be used as filler content when designing your website.

Pricing:

  • Free plan with 3 generations per month
  • Pro at $3.99 per month
  • Super Pro at $8.99 per month

#2. Peech

Peech is an innovative AI content creation tool for marketing teams looking to spice up their video content without all the hassle. It takes your existing videos and jazzes them up for different platforms and audiences. This tool uses AI to analyze the video content, suggests edits, and creates shorter clips optimized for platforms like Instagram, YouTube, or LinkedIn. If you’re a marketer or creator wanting to get the most out of your videos without extra shoots or tedious editing, Peech is the tool for you.

Key Features of Peech

  • AI Repurposing: The AI tool helps you get the most out of your existing video content. Peech AI simplifies re-editing and creates new versions with different graphics and edits. Plus, it optimizes your videos for different social media platforms.
  • AI-Powered Video Editing: The AI finds the most important moments in your video and recommends edits to make it more compelling. It also automatically creates subtitles.
  • Extensive Content Library: This feature brings all your video content together in one spot. Simply upload your current footage and let Peech AI’s automatic transcriptions help you create new videos with just a few clicks.
  • Video Styles: The tool can create various styles from a single video piece to meet different marketing objectives.
  • Aspect Ratio Optimization: This feature adjusts your videos to meet aspect ratio requirements of different seamlessly, eliminating awkward cropping or resizing and providing a professional look every time. 

Pricing:

  • Free plan
  • Request demo for pricing details

#3. Jasper

Jasper is an AI content creation tool that can generate everything from long-form blog posts, books, stories, and emails to social media captions, headlines, website copy, digital marketing copy, and product descriptions.

With Jasper, you can whip up a first draft of an article ten times faster and in over 25+ languages. It even includes an AI art generator to create custom images for your writing.

Key Features of Jasper

  • Templates for different content forms
  • Extensions for CMS, website, and social media
  • Jasper API
  • Brand voice simulator
  • 30+ languages
  • AI art generator
  • Jasper chat
  • Data protection features.

Pricing

  • Includes a 7-day free trial
  • Creator: $49/month (or $39/month when billed annually)
  • Teams: $125/month (or $99/month when billed annually)
  • Custom pricing for large businesses

#4. Copy.ai

Copy.ai is an exceptional free AI tool that has revolutionized content generation, making it an indispensable asset for marketers, content creators, and businesses of all sizes. This AI-powered platform uses advanced natural language processing algorithms to generate high-quality content quickly. You can craft engaging copy for various purposes, like social media posts, blog articles, product descriptions, and ad copy, without stress

Image source: copy.ai

The platform provides an extensive library of templates tailored for different content types and industries. Whether you need a catchy headline, a detailed product description, or an engaging email, Copy.ai has a template to suit your needs, streamlining the content creation process. Its AI content creator allows users to customize the tone and style of their copy to match their brand voice, ensuring that the generated text aligns with the desired messaging and resonates with the target audience.

It also offers real-time suggestions and improvements, helping refine your content to achieve the best results. This feature is handy for enhancing the readability and impact of the generated copy. The tool’s user-friendly interface makes it accessible even to those with no technical background.

Key Features of Copy.ai:

  • Multi-purpose AI content generator,
  • Extensive prompt library,
  • AI social media posts generator,
  • Localization and translation feature,
  • SEO feature.

Pricing: Free Forever Plan with limited words in chat, Paid Plans from $36 monthly.

#5. Acrolinx

Acrolinx is an enterprise content governance tool born from an idea at the German Center for Artificial Intelligence.

In simpler terms, the AI tool ensures that every piece of content created by human writers or AI aligns with a company’s pre-established goals and guidelines.

This means you can create content that is always consistent across all platforms in terms of clarity, tone of voice, inclusivity, and more, irrespective of who makes it.

Key Features of Acrolinx

  • Content analyzer and editor
  • Integrations and extensions
  • Content performance analytics

Pricing

  • Quotation based

#6. Lovo.ai

Lovo.ai is an AI content creation tool that creates realistic and engaging voiceovers using AI-generated voices. It offers a wide range of voice options, allowing users to choose the tone and accent that best fits their content. Creators can use Lovo to craft expressive speech for advertisements, e-learning, games, films, and other applications.

Key Features of Lovo.ai

  • Lovo Studio: Lovo Studio Allows you to create and edit high-quality voiceovers swiftly. Simply input your text and play the audio in your chosen voice. You can also tweak and refine the results according to your preferences.
  • Voice Cloning: Create a perfect voice clone with a simple 10-second audio.
  • Voice Lab Module: The Voice Lab module provides more than 32 emotion options for creating lifelike AI voices. It also helps you craft dialogue exchanges with multiple characters.
  • Multiple language support: AI voiceover generation in more than 33 languages.
  • Download options: Download the generated audio in all popular file formats. 

Pricing:

  • Free plan
  • Basic at $24 per user per month
  • Pro at $48 per user per month ($24 per user per month for the first year)
  • Pro+ at $149 per user per month ($75 per user per month for the first year)

#7. HubSpot

HubSpot is a widely known digital marketing tool that enhances productivity and drives business growth, now with its robust AI-powered features. It’s designed to cater to various aspects of business operations, including marketing, sales, and customer service. HubSpot’s CRM system is enhanced with AI capabilities that automate data entry, track customer interactions, and provide predictive insights to help businesses maintain accurate customer records and make informed decisions based on real-time data.

Source: hubspot.com

The platform offers AI-driven marketing automation tools that personalize customer interactions, optimize email campaigns, and improve lead nurturing. HubSpot’s AI tools assist in creating high-quality content and optimizing it for search engines. The AI-powered content strategy tool gives SEO recommendations. The platform can even help generate entire websites, ensuring they rank higher in search results.

HubSpot automates repetitive sales tasks such as follow-up emails, meeting scheduling, and pipeline management. Its AI-driven insights help sales teams prioritize leads and close deals more efficiently. The AI-powered customer service tools include chatbots and ticketing systems that provide instant customer support. HubSpot has always been a valuable tool for marketers, but now, thanks to its robust AI capabilities, it’s even better, and most of its features are free.

Key Features of HubSpot

  • AI-powered CRM,
  • AI email generator,
  • AI social media, post creator,
  • AI website builder,
  • SEO tools,
  • Sales automation,
  • Customer service AI features,
  • Various integrations.

Pricing: Free Tools for up to 5 team members.

#8. Designs.ai 

Designs.ai is a versatile AI content generation tool that assists in creating a wide range of graphics for your content, including logos, banners, videos, mockups, and more. The platform simplifies the design process by offering template-based solutions that can be customized to match specific branding requirements. It also provides AI tools for color palette selection and font choice, making it easier for marketers and designers to create consistent and visually appealing content across different platforms.

Key Features of Designs.ai

  • AI Logo Maker: Automatically creates thousands of logo variations instantly. There is also an editor for improving your logo designs with over 10,000 icons.
  • AI Video Maker: Finds video clips that align with your text input to create highly relevant and meaningful videos.
  • Design Maker: Enter your text, pick a design template, and let the AI design wizard create thousands of versions. It also handles small tasks like adjusting image sizes so you can focus on what matters most.
  • Image Maker: Generates custom images from text prompts.
  • Speech Maker: Transforms text into voices that feel natural. Choose from over 50 high-quality, natural-sounding voiceovers in more than 15 global languages.
  • AI writer: Crafts text for all your communication needs.
  • Font Pairer & Color Matcher: Provides intelligent recommendations on suitable fonts and colors. 

Pricing:

  • Basic at $19 per month
  • Pro at $49 per month
  • Enterprise at $169 per month

#9. Concured

Concured is best for content strategy, recommendation and promotion. Like Hubspot’s SEO tool, Concured is an AI-powered platform that aims to drive more digital engagement and ROI for content producers, but in a slightly different way.

Using artificial intelligence, machine learning, and deep learning, it delivers personalized content recommendations to your audience to increase user engagement and conversions.

It builds a profile for each reader on your website and immediately begins to recommend the most relevant content pieces to them based on their interests.

Key Features of Concured

  • Engagement bar
  • API for integration to your website
  • Content performance analytics
  • Competitive content analysis

Pricing

  • Includes a free trial
  • Provided on demand

#10. Podpage

Podpage is an AI content creation tool that takes the hassle out of building and maintaining a podcast website. With Podpage, you can automate episode updates, create episode transcripts, and design other promotional assets. Its user-friendly interface makes it easy to set up and manage, so you can focus on what you do best: creating great audio content. If you want to boost your podcast’s online presence in 2024, Podpage is worth checking out.

Key Features of Podpage

  • Podpage AI: Podpage AI generates compelling content for blog posts or personalized newsletters to accompany your episodes. You can even generate episodes’ summary.
  • Website templates and customizations: Create your podcast website with a custom domain and choose from various templates for a user-friendly experience. Customize your site to reflect your unique brand perfectly.
  • Episode page generation: This task creates informative, well-structured, and search engine-friendly pages for each episode. It also create episode categories, add transcripts, and perform other tasks to help you create a better podcast site.
  • Search optimization: Automatic SEO and advanced SEO analysis to help improve your content’s search rankings.
  • Engagement and marketing tools: These tools help promote your podcasts through different channels and increase engagement with message routing, email list building, built-in contact forms, and more. 

Pricing:

  • Basic at $12 per month
  • Pro at $19 per month
  • Elite at $39 per month

#11. Grammarly 

This is one of the best content writing and editing tool. Grammarly is an AI writing assistant designed to fine-tune your writing by checking for grammatical and spelling errors, providing feedback on clarity, tone, style, and word choice, and suggesting ways to improve each element.

Key Features of Grammarly

  • Grammar and correctness checker
  • Clarity enhancer
  • Plagiarism checker
  • Tone detector
  • Word choice suggestions
  • Readability score
  • Extensions and integrations: works on Gmail, social media, Google Docs, Word, etc

Pricing

  • Free plan
  • Premium — $12/month
  • Business — $15/month

Can AI Create Social Media Content?

Yes, artificial intelligence (AI) can create social media content, including posts, captions, and campaigns. It can analyze data, trends, and user behavior to generate personalized content suggestions that are relevant and engaging to your audience.

Potential Drawbacks of Content Creation Tools

We can agree about the benefits that AI contention creation tools bring to the table. However, we should remember that AI is still maturing, and AI content creation tools aren’t without their limitations. Let’s look at some challenges of relying solely on AI content creation tools.

#1. Lack of Emotional Intelligence and Human Creativity

Lack of Human Creativity: Although AI can generate content efficiently, it often needs a more human touch of creativity. It is difficult to think creatively or unconventionally, and it is only as good as the data it has been taught. This can result in content that feels generic or lacks originality, failing to engage or captivate the audience.

Lack of Emotional Intelligence:  AI is also unsatisfactory in identifying emotions and personalizing content appropriately. It finds it difficult to discern context and tone nuances, which results in incorrect or insensitive replies.

For example, AI chatbots may fail to empathize with customers’ frustrations, causing more harm than good. On the other hand, humans possess the emotional intelligence necessary to create content that resonates with individuals on a deeper level.

#2. Potential Job Displacement

One major worry with the development of AI content is the possibility of employment displacement. In many industries, automation has the potential to replace human labour, especially in jobs that require manual or repetitive operations.

AI-driven chatbots, for instance, can now respond to consumer inquiries, negating the need for human customer care agents. Similarly, data analysis algorithms can rapidly process vast amounts of data, eliminating the necessity for human data entry. Even while there are difficulties involved, this also gives employees more chances to concentrate on intricate and innovative projects that call for empathy and human judgment. To be competitive in the labour market, businesses and professionals must adjust to this changing environment by embracing technology and learning new skills.

How Do You Create AI-Free Content?

Creating AI-free content involves several steps to ensure that all content is original and not generated or influenced by artificial intelligence. Below is a comprehensive checklist guide to help you create authentic, AI-free content.

Lamphills’ Checklist on How To Create AI-Free Content

If you are a content creator who uses AI to boost productivity, you need to use these tools accordingly. This Lamphills’ checklist on how to create AI-free content will be helpful to you:

Download Lamphills’ Checklist on How To Create AI-Free Content

Can I Write a Book Using AI and Sell It?

Writing and selling a book generated using AI on Amazon Kindle is possible. However, before it can be published, your book must meet all of Amazon’s publishing requirements for authors and publishers. Additionally, you may need to reach an agreement with any authors or contributors mentioned in your book.

Bottom Line

Marketers who master the proper use of AI content creation tools have an advantage over competitors who doesn’t. I’m sure you also want to be productive, that’s more reasons why you should leverage AI content creation tools. Cheers to your success, see you at the top!

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