PR Announcement in the Digital Age: How to Maximize Reach and Impact
With technology and artificial intelligence transforming every aspect of our lives, public relations (PR) announcements have evolved significantly.…
Step-by-Step Guide to Digital Inbound Marketing for Brand Growth
You’re scrolling through social media, and suddenly, a blog post catches your eye. It’s exactly what you needed,…
Evergreen PR Content: Examples of Timeless Stories That Keep Brands Relevant
How-to guides are just one of the few examples of evergreen content that you can use to run…
Press Release Submission Sites: Top 50 Press Release Submission Websites 2025 (+ FREE TIPS)
I can still remember when I was the marketing manager for a small tech startup, I was tasked…
Understanding Market Coverage: Definition, Types, and Importance for Your PR Strategy
I remember the first time I heard the term “market coverage.” At that time, I was a legal…
How to Leverage PR in Your B2B Digital Strategy for Maximum Brand Visibility
When I first started working in B2B marketing, I thought PR was only for big companies with huge…
How to Keep Your Media Listing Updated and Relevant: Best Practices
If you’ve ever been in a situation where a potential client calls a media listing number on your…
SMART PR Goals: Examples & All You Need
You already know about the importance of SMART goals for your PR programs: Specific, Measurable, Attainable, Relevant, and…
Business Wire Pricing: 2025 Cost Breakdown & All You Need
Regarding distributing press releases, Business Wire stands out as a leader in the industry. Known for its extensive…
USB Flash Drives as a Marketing Tool: Innovative Ways to Promote Your Brand
USB flash drives are not just for storing files; they can also be powerful marketing tools for promoting…