7 Ways to Find Trending Audio on Instagram for Your Reels

Selecting the ideal soundtrack for your most recent Instagram Reel is an art, not a science. And using a popular sound or music video can give your video the extra push it needs to appear on the reel feed or Instagram Explore page.

But, if you constantly feel like you are following the tail end of audio trends on Instagram, you have come to just the perfect place. In this article, I will walk you through all the strategies you can use to discover the most popular music and sounds on Instagram before they disappear from the charts.

Key Takeaways

Following popular Reel accounts is an effective way to discover trending audio and learn how to use it in your own content.
The Reels feed on Instagram shows trending audio with an upward arrow icon, allowing users to easily identify and use popular sounds.
Manual searching through the Reels Explore tab can help find trending audio, though it may be time-consuming.
TikTok can be a source for identifying upcoming Instagram audio trends, as trends often appear on Instagram Reels weeks after becoming popular on TikTok.
Instagram’s search function and Explore page can be used to find trending audio related to specific niches or topics.
Meta’s Sound Collection offers a library of royalty-free commercial sounds for business accounts to use in their content.
Staying informed about trending audio can be achieved through resources like Instagram’s weekly trend reports and newsletters and regularly checking the Professional Dashboard for trending audio.

These are 7 great methods for selecting a killer sound or song for your upcoming reel—hot, in-demand music for your videos that is right out of the oven.

One of the best methods to identify trends is to follow other popular Reels accounts on Instagram. Once more, some creators do all the legwork for you rather than you having to actively look for trends. They guide you through the pacing, editing, and transitions of popular reels and how to make them yourself.

#2. Navigate Your Reel Feed

While browsing through Instagram Reels, you will come across popular audio. Look for the upward arrow next to the audio track in the lower left corner of the screen to locate these audios.

You can find out more about the popular Instagram sound and see how many Reels have already used it by clicking on the arrow. By clicking on the respective icons, you can use the audio immediately, share it with a friend, or save it for later. You will be prompted to record your Reels by the app if you use the audio immediately.

#3. Manual Search

Another method is manual search. Although locating popular sounds using this strategy can take some time, it should not be an issue if you already spend an hour a day scrolling through Reels.

Simply launch Instagram and navigate through the Reels Explore tab to get started. You will know it is becoming popular when you notice a small “Trending” arrow next to the music. By clicking on the song, you may see the source of the audio, the number of Reels that have used it, and all the Reels that have used it.

I suggest saving the audio if you enjoy this sound so you may listen to it at a later time. Alternatively, when you are ready to start filming, you can use the audio in Reels automatically by clicking the “Use Audio” option.

On the other hand, this procedure may be made more efficient with the help of the Trending Audio Tracker Template below, which gives you a complete tool to organize and profit from sound in demand.

Download Now

#4. Use TikTok

Oddly, TikTok is the fourth place to discover what is popular on Instagram. Even while what is popular on TikTok might not be popular on Instagram Reels, it is still worth checking. I have noticed that most times, TikTok trends show up on Reels weeks after they first occur.

I advise you to check out what is popular on TikTok’s Discover page. Use the search bar on the TikTok Discover page if you want to catch up on a trend that could be a little more niche. To filter to this week, simply type “Trending Sounds” and click the button at the screen’s upper right corner.

This will show you videos from creator accounts that share the most popular sounds and typically explain how to use them as well.

When you discover a TikTok trend you adore and want to attempt on Reels, note the song and artist. Then, look up the audio on Instagram to see if it appears in any Reels.

Skimming through Instagram’s trending Reels music stream is recommended to find sounds that might be more appropriate for your niche if the most well-liked tracks do not quite fit your intended video.

Because of your activity, Instagram’s algorithm determines which reels from the content creators you follow and those you don’t, so think of your reels feed as a personalized reels Explore page.

Take note of the other videos that are becoming popular in your field. This is a wonderful place to find inspiration and trends for Instagram Reels. You can also leverage Instagram Reel templates to their fullest potential.

#6. Sound Collection by Meta

Finding music to accompany your commercial content can be a little more difficult for Instagram business account users due to copyright issues. That is why this helpful sound and music bank of royalty-free commercial sounds is so helpful.

The approach is significantly more user-friendly than the in-app audio libraries for Instagram and Facebook Reels, and it works best on a desktop computer. You may use a plethora of search parameters, such as Genre, Mood, Duration, and Tempo, to locate the ideal audio to go with your branded material.

#7. Search Instagram

Instagram’s weekly trend reports are a resource for information on current trends.

They highlight the most popular Instagram reel trends every Friday, along with general Instagram advice, such as algorithmic statistics and tricks.

Although discovering popular music on Instagram involves some trial and error, it is still a fantastic opportunity to explore beyond what Instagram suggests. To access the Explore/Discover page, simply tap the magnifying glass at the app’s bottom.

To search for something like “trending audio,” tap the search bar at the top of the page. You may even choose a term more relevant to the video you want to publish, like “morning routine” or “spring clean,” to see what other producers have used.

I have compiled a list of some of the most catchy, multipurpose, viral songs and sounds that are trending on Instagram this year using all of the techniques mentioned above, as well as some suggestions from Mitra.

#1. Strangers

You have probably heard of Kenya Grace’s Strangers if you have used any social networking site that supports short videos. The song has been remixed to the point of obsolescence, and multiple iterations are currently in demand.

#2. Lovely Things

Benson Boon’s energetic single is now trending on many platforms, but it seems like it should be on my Reels feed in 2024. I constantly hear better and better renditions of the song. Instagram-worthy situations are expertly paired with the phrases “Please stay, I want you, I need you, oh God, do not take these beautiful things that I have got”

#3. Brutal Summer

Any of Taylor Swift’s songs might be deemed a trending audio due to the Eras Tour, album re-releases, and a romance with a football star that is enough to melt even non-Swifties. But Cruel Summer is the gift that never stops.

Despite being published in 2019, the song continues to rise to the top of global charts, perhaps due in large part to its popularity as a social media video. It had been utilized in an astounding 600K Reels as of the publication of this article.

Although the song can serve as the background for practically any video, it is especially effective for fashion and other lifestyle accounts.

#4. Hold ‘Em Texas

How could Beyoncé’s unexpected, non-genre song that goes viral right away not end up being one of the songs that people use for Instagram Reels the most in 2024?

Millions of Reels have included the catchy song, and those Reels have received millions of views. This music has been used in a wide range of industries, including productivity, travel, beauty, and more.

#5. Rosyln with a Thunderstorm Included

This Bon Iver song is the coziest of all time, enhanced by the sound of thunder and raindrops for added effect.

Here are a few methods for including popular music in Instagram stories:

Explore the Reels page

To see if music is trending, scroll through Reels and look for an up arrow next to it. Click on the song to view the source of the audio, the number of Reels that have used it, and all the Reels that have used it. After you have found a song you like, click Use Audio.

Professional dashboard

To view the trending audio, click the professional dashboard, then scroll down to Trending Audio.

Widget for music

To view additional popular music selections, tap the Stickers symbol in your Stories, choose Music, and then hit Browse.

Conclusion

One of the best ways to make videos on Instagram is with Reels. Every month, more than 2.35 billion users engage with Reels.

Meanwhile, using popular music from Instagram is one of the things that makes reels so captivating. According to a Sproutsocial survey, if a Reel includes a popular sound, 60% of Instagram users are more inclined to view it.