Local Advertising: 10 Best Free and Paid Local Advertising Ideas For Small Business in 2024
Do you know that there was a time when all advertising was local? In the days of our…
Customer Marketing: 8 Killer Customer Marketing Strategies for Building Your Brand
It’s a fact that it costs three times more to attract new customers than to sell to existing…
Podcast Monitoring: The 5 Top Podcast Monitoring Tools You Should Use in 2024
Podcast monitoring is a key indicator of a podcast’s success. Data is essential for guiding strategies, making strategic…
What Is Brand Integrity: Why Is It Important to a Company? 5 Key Reasons
When you think of “branding,” what comes to mind? Most associate it with a brand’s website, logo, or…
Team-Building Activity Ideas: Top 7 for Your Marketing Department
Are you in search of some team-building activity ideas for your marketing department? Go no further! If you’re…
What Are Transparent Brands?: Why They Matter and What We Can Learn From Them
There’s been a long-overdue sea change in marketing: Customers are now in control of the relationships with brands,…
Corporate Image: How to Develop and Maintain a Positive Public Perception
A company’s corporate image is what people think of the company, the services it provides, and the products…
What Is Consumer Public Relations?: Key Strategies for Connecting with Your Audience
If you’re looking to create some noise around your brand and products, consumer public relations is a powerful…
Free PR Tools: Top 10 Free PR Gems That Put Paid Tools to Shame
Believe it or not, there are tons of top free PR tools that business owners can take advantage…
PR KPIs: Top 10 PR KPIs Every Comms Pro Needs to Track in 2024
Specific criteria are frequently used to measure the effectiveness of public relations, even though it is not and…